💡 In this article, we explain why it's important for Kiliba to be connected to your CMS.

To send relevant emails to your customers, Kiliba collects certain information from your store on a daily basis: your contacts, your products, actions taken by your customers on your site...

👥 Your contacts (name, email, language, gender)

Kiliba retrieves your contact database from the back office of your CMS and identifies your non-blacklisted and unsubscribed contacts.

🖺 Your products (ID, product name, photo, price)

Kiliba retrieves your entire product database from your CMS back office, including pricing information (promotions, new products, stock, etc.).

🛍️ Your orders (ID, price, email, email open date, purchase date, scenario, status, sales generated)

To determine whether an order comes from a Kiliba email, we analyze the emails opened and the orders placed on your site.

🔎 Your visits and abandoned baskets

Kiliba collects your customers' visits and shopping baskets to send them an ultra-personalized email and encourage them to return to your store.

This connection also enables you to transfer your Kiliba promotional codes to your store.